Lion Group Holding, a company listed on Nasdaq and usually associated with ophthalmic tech and financial derivatives, has thrown its hat firmly into the crypto ring. The firm has secured a $600 million funding facility through ATW Partners, earmarked to build a digital token treasury. Leading the charge is the newly acquired Hyperliquid (HYPE) token, supported by holdings in Solana (SOL) and Sui (SUI).
Image 1: (Source: InvestX)
Lion Group has shifted gears, leaving Bitcoin’s comfort zone behind and charging full throttle into the wild world of altcoins. Their plan is to treat HYPE as their primary reserve asset, signalling strong faith in the token’s long-term role within decentralised finance.
Why Hyperliquid, Solana and Sui?
Hyperliquid is a decentralised exchange protocol that focuses on on‑chain operations and fast trading execution. The company’s CEO, Wilson Wang, described this move as a natural step into decentralised markets—essentially betting on the future of on‑chain trade.
Solana, on the other hand, is renowned for its vibrant developer community and bustling ecosystem of consumer crypto apps. Having SOL in the mix is like owning a stake in the engine room of innovation.
Then there’s Sui, which has recently received backing from World Liberty Financial and attracted attention due to Eric Trump’s reported holdings. Including SUI reflects Lion Group’s confidence in its rising prominence and influence .
Market reaction and broader trend
The market reacted swiftly. With the news breaking, Lion Group’s shares rallied nearly 20%, hitting roughly $3.33 apiece according to Google Finance. It seems investors are waking up to the idea that altcoin treasuries can be more than just a hedge—they can be a statement of intent.
On the same day, Eyenovia, another Nasdaq-listed outfit, also revealed plans to hold HYPE tokens in its treasury. Max Giege, Principal at Merenti Capital, signalled his belief in Hyperliquid by describing HYPE as “best-positioned for the future,” noting how well the token aligns with its own protocol’s success .
Far from being a one-off, this moment appears to be the crest of a wave. Companies are branching out from Bitcoin to altcoins that actively drive DeFi, AI, and blockchain ecosystems.
Other corporates jumping on board
Lion Group isn’t alone in this game. Another Nasdaq-listed company, Interactive Strength, recently rallied $500 million to buy Fetch.ai (FET), aiming to create one of the largest AI-token corporate treasuries. They also secured backing from ATW Partners, underscoring that the same financier is backing multiple high-profile crypto ventures. Meanwhile, Genius Group expanded its own digital stash by adding more than 100 BTC—more than $10 million worth .
This is more than a trend—it’s a tidal wave. These firms aren’t just playing it safe by holding Bitcoin. They’re investing in tokens that carry utility and influence the systems they hold.
LATEST: Nasdaq-listed #LionGroup Holding secures $600M facility to launch $HYPE treasury strategy.
The company plans to accumulate $HYPE as primary reserve asset and launch next-gen Layer-1s treasury with $SOL and $SUI.#LionGroup $HYPE $SOL $SUI pic.twitter.com/b6WXTqSCGu
— CRYPTO BARTA (@akshoydasss) June 19, 2025
Expert view on token treasuries
Bitget Wallet’s top marketing voice, Jamie Elkaleh, believes firms are no longer gold-digging for digital riches—they’re throwing their weight behind platforms buzzing with brainpower and daily action. Token holdings have moved beyond passive speculation. They’re now a means to plug into vibrant blockchain ecosystems.
Max Giege echoed this sentiment. In Eyenovia’s case, HYPE’s incentives align closely with the success of its underlying protocol. That kind of tokenomics, he says, is rare—making HYPE a trophy asset for any treasury.
Image 2: (Source: COINTURK NEWS)
What this means for the future
The writing is on the wall: institutional investors are rolling up their sleeves and getting actively involved in crypto ecosystems. Holding SOL or SUI is no longer a side bet—it’s a calculated stake in systems that underpin decentralised applications and finance.
Lion Group’s $10.6 million immediate deployment of capital shows they’re not just talking the talk—they’re stepping in. The investment signals belief that decentralised, on‑chain trading is seriously here to stay.
Read also: Binance Crypto Inheritance: CZ Pushes for Will Function to Secure Digital Legacy
Institutional investors are no longer content to sit on the sidelines. They’re buying tickets to the main event—and those tickets aren’t just Bitcoin anymore.
