H100 Group embraces Bitcoin to diversify its treasury assets
A Swedish health technology company has seen its shares jump sharply after revealing it had acquired Bitcoin as part of a new financial strategy. At the same time, a Chinese electric vehicle retailer announced intentions to buy a substantial amount of Bitcoin over the coming year. Swedish moves underline a growing trend among businesses to hold cryptocurrency as part of their financial reserves.
Image 1: Bitcoin logo (Source: Bitcoin Magazine)
H100 Group Moves Into Bitcoin
H100 Group AB, which provides health tech solutions, made its first Bitcoin purchase recently. The firm invested approximately 5 million Norwegian krone, equivalent to nearly $490,000 USD, to acquire just over four Bitcoins. This purchase forms part of H100’s longer-term plan to include Bitcoin within its treasury holdings, diversifying its assets beyond traditional cash reserves.
Following this announcement, H100’s share price surged by 37% on the Nordic Growth Market, reflecting strong investor interest in the company’s new approach. Although H100 continues to focus on delivering health technology for consumers who prefer proactive healthcare management, the company is now also positioning itself as an early adopter of cryptocurrency within its sector.
The Swedish leadership indicated this Bitcoin acquisition marks the first phase of a broader strategy, with potential for further investment in the future. By adopting Bitcoin, the company aims to align its financial assets with its ethos of personal empowerment and control, which resonates with its customer base.
H100’s CEO, Sander Andersen, stated:
“This addition to H100’s Bitcoin Treasury Strategy follows an increasing number of tech-oriented growth companies holding Bitcoin on their balance sheet, driven by the view that it’s in the
company’s interest to hold a more diversified treasury portfolio than just cash.”
He added: “And I believe the values of individual sovereignty highly present in the Bitcoin community aligns well with and will appeal to, the customers and communities we are
building the H100 platform for.”
Chinese Electric Vehicle Firm Plans Large Bitcoin Acquisition
In China, Jiuzi Holdings, a retailer of electric vehicles listed on Nasdaq, revealed plans to purchase up to 1,000 Bitcoins over the next twelve months. The company intends to fund these acquisitions through a mix of issuing new shares and using cash reserves.
While acknowledging the unpredictable nature of Bitcoin’s price, Jiuzi’s management believes that incorporating Bitcoin into their asset mix will help strengthen the company’s financial foundation. They see this move as a way to improve the firm’s risk profile and potentially enhance profitability over time.
Following the announcement, Jiuzi’s shares experienced a moderate rise, gaining over 7% on the day of the news.
Growing Corporate Interest in Bitcoin
These developments highlight a broader trend of companies incorporating Bitcoin into their financial strategies. Increasingly, businesses from various industries are choosing to hold cryptocurrency on their balance sheets as a hedge against economic uncertainty and inflation.
Bitcoin’s appeal lies in its decentralized nature and fixed supply, which some companies view as a way to protect the value of their funds amid fluctuating currency values. More than 100 publicly listed firms now report holding Bitcoin as part of their treasury assets.
For companies like H100, investing in Bitcoin does not divert focus from their core operations but complements their overall financial planning. Meanwhile, firms such as Jiuzi demonstrate that interest in Bitcoin is expanding beyond tech startups and reaching diverse sectors worldwide.
Image 2: H100 acquired 4.39 BTC (Source: X)
Swedish indicates a changing attitude toward digital assets, with Bitcoin moving closer to mainstream acceptance among corporations. As more companies explore this option, it may signal a broader transformation in how businesses manage capital and plan for the future.
While the long-term outcomes remain uncertain, the growing list of companies adopting Bitcoin suggests that cryptocurrency is increasingly regarded as a legitimate and strategic financial asset.
